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Oct. 20, 2015

Conference provides entrepreneurs ingredients for success

The eighth annual Making It In Michigan Conference and Premier Specialty Food Marketplace Trade Show will be held from 7:30 a.m. to 4 p.m. on Nov. 10 at the Lansing Center.

“In supporting this year’s theme of ‘Ingredients for Success’ we will be presenting the most comprehensive series of educational sessions covering the components and processes that companies need for safe, sound and smart product development,” said Matt Birbeck, senior project director, Food Processing and Innovation Center at the MSU Product Center.

This year’s keynote panel will feature leading industry food technologists and engineers discussing “do’s and don’ts” of product development and production.

The one-day event features morning educational sessions that will bring together industry experts to help guide attendees in refining and growing their businesses in the following areas:

  • Processing know-how for shelf-stable products
  • Understanding the nuts and bolts of risk reduction
  • Taking the business to the next level
  • Preparing for an unannounced food inspection visit
  • Understanding legal basics for starting a food business
  • Keeping your food business sales growing
  • Learning how to build the right team
  • Breaking into the retail market
  • Being recall ready
  • Discovering your competitive advantage in the specialty food market

The $79 conference registration fee includes breakfast, lunch, educational sessions, digital copies of all presentations and reference materials and admission to the marketplace trade show.

More information and conference registration is available at www.productcenter.msu.edu/miim. Those interested in attending can also call Greta McKinney at 517-353-7185 or send an email to mckin134@msu.edu.